Yeti expands its retail footprint with the inauguration of its flagship New York City store, boasting a spacious two-story layout spanning 6,614 square feet.
Del Monte Foods showcases its Environmental, Social, and Governance (ESG) strides, emphasising sustainable packaging efforts in its 2023 report.
Gen Z’s reliance on social media as a search engine marks a significant departure from millennial behaviour, impacting Google’s dominance and advertising revenue.
Henkel introduces “Climate Connect,” an engagement programme targeting its global network of packaging, traded goods, and raw material suppliers.
Dove, in its 20th year of championing Real Beauty, has pledged against using artificial intelligence (AI) to represent women in its advertising, calling AI a major threat to portraying authenticity.
Consumer spending for Easter is projected to hit $22.4 billion, the second-highest figure in the National Retail Federation’s annual survey, slightly trailing last year’s record-setting $24 billion.
Unilever unveils a robust climate transition plan aiming for net-zero by 2039, prioritising emissions cuts from suppliers.
Pepsi Zero Sugar and DraftKings have launched the ‘AI Can Do That?’ campaign, featuring basketball legend Allen Iverson, urging fans to embrace unpredictability during March Madness.
Nicki Minaj has introduced Pink Friday Nails alongside her Pink Friday 2 world tour, offering customisable press-on nails in various shapes and lengths, priced between $19.99 and $24.99.
Mars, Inc., the parent company of renowned brands like M&M’s and Snickers, is revolutionising its packaging approach by harnessing simulation technology for virtual testing and prototyping.
U.K. direct-to-consumer (DTC) hair brand Glaze has expanded to 354 U.S. Target stores and online, marking its entry into North America.
L’Oreal is revamping its supplier partnerships to meet the demands of burgeoning e-commerce growth, driven by the unpredictable nature of social media trends in the cosmetics industry.
Many companies tout sustainability features in their products, yet fail to grasp a critical reality: consumers prioritise basic product attributes over social and environmental benefits.
PepsiCo’s third annual “She is PepsiCo” campaign showcases women’s advancement in frontline careers within its supply chains, expanding globally from its US origins in 2022.
Dipanjan Chatterjee of Forrester Research sheds light on the prevailing sense of foreboding among consumers post-pandemic, with 48% expressing concern about the future.
Henkel is intensifying its supply chain optimisation efforts, a pivotal aspect of its 2022 merger of two consumer brands.
Mondelēz International is leveraging technology, particularly artificial intelligence (AI), to enhance various aspects of its business operations.
In a move to reduce plastic waste, Gatorade unveiled water-soluble tablets in spring 2023, offering a convenient alternative to traditional bottled drinks.
In the ever-evolving landscape of direct-to-consumer (DTC) brands, executives are reevaluating their strategies to adapt to changing consumer preferences and market dynamics.
A recent study by PYMNTS Intelligence, surveying over 3,500 U.S. consumers, highlights the significance of checkout ease in online shopping decisions, with 50% prioritising a merchant’s streamlined checkout process.
Voice AI technology is revolutionising the food service industry, with companies like ConverseNow and SoundHound leading the charge.
Coca-Cola, a global beverage giant, serves approximately 2.2 billion drink servings daily across 200+ brands.
In 2023, Kellanova navigated a period of consolidation and supply focus amidst economic turbulence following its split from Kellogg.
In “The Fairly OddParents,” Cosmo and Wanda’s magical abilities parallel the beverage industry’s increasing reliance on aluminum cans.
Target is relaunching its Up&Up private label of home essentials, adding hundreds of new products and reformulating 40% to higher quality standards based on consumer feedback.
Coca-Cola emphasised its digital marketing shift and the impact of its StudioX digital ecosystem during its Q4 and 2023 earnings report.
The Consumer Brands Association and The Recycling Partnership are joining forces to enhance consumer recycling awareness.
Inspire Brands, the parent company of Dunkin’ and Buffalo Wild Wings, has acquired Vromo, a delivery management software firm, for an undisclosed sum.
Wilson Sporting Goods is set to launch its inaugural 3D-printed basketball, the Wilson Airless Gen1, on Feb. 16.
General Mills is piloting an internal generative AI app called MillsChat, aiming to enhance innovation and collaboration among employees.
Yeti expands its retail footprint with the inauguration of its flagship New York City store, boasting a spacious two-story layout spanning 6,614 square feet.
Del Monte Foods showcases its Environmental, Social, and Governance (ESG) strides, emphasising sustainable packaging efforts in its 2023 report.
Gen Z’s reliance on social media as a search engine marks a significant departure from millennial behaviour, impacting Google’s dominance and advertising revenue.
Henkel introduces “Climate Connect,” an engagement programme targeting its global network of packaging, traded goods, and raw material suppliers.
Dove, in its 20th year of championing Real Beauty, has pledged against using artificial intelligence (AI) to represent women in its advertising, calling AI a major threat to portraying authenticity.
Consumer spending for Easter is projected to hit $22.4 billion, the second-highest figure in the National Retail Federation’s annual survey, slightly trailing last year’s record-setting $24 billion.
Unilever unveils a robust climate transition plan aiming for net-zero by 2039, prioritising emissions cuts from suppliers.
Pepsi Zero Sugar and DraftKings have launched the ‘AI Can Do That?’ campaign, featuring basketball legend Allen Iverson, urging fans to embrace unpredictability during March Madness.
Nicki Minaj has introduced Pink Friday Nails alongside her Pink Friday 2 world tour, offering customisable press-on nails in various shapes and lengths, priced between $19.99 and $24.99.
Mars, Inc., the parent company of renowned brands like M&M’s and Snickers, is revolutionising its packaging approach by harnessing simulation technology for virtual testing and prototyping.
U.K. direct-to-consumer (DTC) hair brand Glaze has expanded to 354 U.S. Target stores and online, marking its entry into North America.
L’Oreal is revamping its supplier partnerships to meet the demands of burgeoning e-commerce growth, driven by the unpredictable nature of social media trends in the cosmetics industry.
Many companies tout sustainability features in their products, yet fail to grasp a critical reality: consumers prioritise basic product attributes over social and environmental benefits.
PepsiCo’s third annual “She is PepsiCo” campaign showcases women’s advancement in frontline careers within its supply chains, expanding globally from its US origins in 2022.
Dipanjan Chatterjee of Forrester Research sheds light on the prevailing sense of foreboding among consumers post-pandemic, with 48% expressing concern about the future.
Henkel is intensifying its supply chain optimisation efforts, a pivotal aspect of its 2022 merger of two consumer brands.
Mondelēz International is leveraging technology, particularly artificial intelligence (AI), to enhance various aspects of its business operations.
In a move to reduce plastic waste, Gatorade unveiled water-soluble tablets in spring 2023, offering a convenient alternative to traditional bottled drinks.
In the ever-evolving landscape of direct-to-consumer (DTC) brands, executives are reevaluating their strategies to adapt to changing consumer preferences and market dynamics.
A recent study by PYMNTS Intelligence, surveying over 3,500 U.S. consumers, highlights the significance of checkout ease in online shopping decisions, with 50% prioritising a merchant’s streamlined checkout process.
Voice AI technology is revolutionising the food service industry, with companies like ConverseNow and SoundHound leading the charge.
Coca-Cola, a global beverage giant, serves approximately 2.2 billion drink servings daily across 200+ brands.
In 2023, Kellanova navigated a period of consolidation and supply focus amidst economic turbulence following its split from Kellogg.
In “The Fairly OddParents,” Cosmo and Wanda’s magical abilities parallel the beverage industry’s increasing reliance on aluminum cans.
Target is relaunching its Up&Up private label of home essentials, adding hundreds of new products and reformulating 40% to higher quality standards based on consumer feedback.
Coca-Cola emphasised its digital marketing shift and the impact of its StudioX digital ecosystem during its Q4 and 2023 earnings report.
The Consumer Brands Association and The Recycling Partnership are joining forces to enhance consumer recycling awareness.
Inspire Brands, the parent company of Dunkin’ and Buffalo Wild Wings, has acquired Vromo, a delivery management software firm, for an undisclosed sum.
Wilson Sporting Goods is set to launch its inaugural 3D-printed basketball, the Wilson Airless Gen1, on Feb. 16.
General Mills is piloting an internal generative AI app called MillsChat, aiming to enhance innovation and collaboration among employees.
Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.
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