Coty has adopted an innovative approach to merging science, sustainability, and art in the beauty industry.
Deliverect, a company specialising in integrating delivery orders for restaurants, is set to enhance its services by acquiring ChatFood, a social media ordering platform.
Despite a challenging economic climate, consumer goods companies are investing heavily in their supply chains, focusing on three key trends: creating new forms of engagement, optimising for resilience, and scaling performance through technology, according to Gartner.
Coca-Cola’s Global Head of Marketing Technology, Pratik Thakar, suggested that businesses prioritise investing in artificial intelligence (AI) rather than Web3 technologies.
In a world where ending hunger, improving nutrition, and treating chronic diseases through sustainable food sources seem like distant goals, synthetic biology holds the potential to make this vision a reality.
According to Daniel Heaf, Vice President of Nike Direct, omnichannel shoppers are “at least twice” as valuable as online-only shoppers for Nike.
Juice maker Ocean Spray, luxury retailer Neiman Marcus, packaging and paper company DS Smith, and material handling trade association MHI have joined the Supplier Leadership on Climate Transition collaborative.
According to data from the Good Food Institute, the global plant-based food industry generated $8 billion in sales and received $1.2 billion in investment in 2022.
Kimberly-Clark, the consumer goods company behind brands including Kleenex and Huggies, has reduced daily variability by 40% by using an AI-enabled tool to improve distribution planning and deployment.
Poul Weihrauch, the new CEO of Mars, has said that companies have a “moral” duty to reduce their environmental footprint amid the ongoing battle against climate change.
PepsiCo has launched pep+ Partners for Tomorrow, a digital platform to offer a range of sustainability solutions to its customers in the retail, foodservice and hospitality industries.
The consumer goods industry is a highly competitive space, with companies constantly seeking new ways to improve their operations and stay ahead of the competition.
Chips Ahoy, a Mondelez-owned brand with a 60-year history, is transferring its linear television advertising expenditure to social and digital media in order to better target Gen Z customers.
Startups are known for their innovative ideas, but taking those ideas from conception to market can be a challenge. The go-to-market phase, also known as the Traction Gap, is a critical period that destroys the vast majority of startups.
Unilever, which owns brands ranging from Dove to the high-end Tatcha and Hourglass Cosmetics, has been working on robots and artificial intelligence for use in product testing and development.
In 2023, video is the most popular marketing tool, yet standing out in today’s congested internet marketplace might be challenging.
Vermeer’s “Girl with a Pearl Earring” recently came to life at Sao Paulo’s Guarulhos International Airport in a stunning 3D billboard activation created in collaboration with David Miami and JCDecaux.
Blueland’s products are designed to reduce environmental impact by supplying refills for toilet bowl cleaners, mirror sprays, and body wash.
Persil has included upgraded QR codes on its packaging to assist blind and partially sighted individuals.
Heinz has returned to the virtual gaming realm to interact with Fortnite gamers about the importance of rich soil in global food networks.
L’Oreal is undertaking more social listening this year to track emerging beauty trends and work out how its numerous brands might capitalise on them.
On, a DTC brand, announced fourth-quarter net sales climbed 91.9% year on year to 366.8 million Swiss francs (about $397 million).
Over three-quarters of Americans are attempting to lessen their reliance on single-use plastic, and some have reintroduced the once-common habit of refilling containers rather than discarding them.
Coca-Cola is asking consumers to utilise artificial intelligence techniques to develop new designs based on some of its iconic images, such as the traditional contoured bottle, soda-guzzling polar bears, and even Santa Claus himself.
One thing is certain: DeFi (Decentralized Finance) and the Metaverse are two of the most promising and revolutionary industries in the tech world.
Sephora and TikTok have established a new relationship to support the growth of new companies on the social media platform.
TikTok has grown in popularity in the retail industry, particularly among Gen-Z customers.
Berry Global Group, a business that specialises on creative packaging and engineered goods, has launched a collaborative initiative with Coca-Cola to offer the beverage giant tethered caps, which would reduce littering and increase recycling.
Alo Yoga has collaborated with The Sandbox, a decentralised virtual environment, to launch a line of digital Alo wearables.
Nestlé is testing the use of VR in product development, experimenting with tools and technology that will allow them to swiftly generate and test product prototypes across the metaverse and Web3.
Coty has adopted an innovative approach to merging science, sustainability, and art in the beauty industry.
Deliverect, a company specialising in integrating delivery orders for restaurants, is set to enhance its services by acquiring ChatFood, a social media ordering platform.
Despite a challenging economic climate, consumer goods companies are investing heavily in their supply chains, focusing on three key trends: creating new forms of engagement, optimising for resilience, and scaling performance through technology, according to Gartner.
Coca-Cola’s Global Head of Marketing Technology, Pratik Thakar, suggested that businesses prioritise investing in artificial intelligence (AI) rather than Web3 technologies.
In a world where ending hunger, improving nutrition, and treating chronic diseases through sustainable food sources seem like distant goals, synthetic biology holds the potential to make this vision a reality.
According to Daniel Heaf, Vice President of Nike Direct, omnichannel shoppers are “at least twice” as valuable as online-only shoppers for Nike.
Juice maker Ocean Spray, luxury retailer Neiman Marcus, packaging and paper company DS Smith, and material handling trade association MHI have joined the Supplier Leadership on Climate Transition collaborative.
According to data from the Good Food Institute, the global plant-based food industry generated $8 billion in sales and received $1.2 billion in investment in 2022.
Kimberly-Clark, the consumer goods company behind brands including Kleenex and Huggies, has reduced daily variability by 40% by using an AI-enabled tool to improve distribution planning and deployment.
Poul Weihrauch, the new CEO of Mars, has said that companies have a “moral” duty to reduce their environmental footprint amid the ongoing battle against climate change.
PepsiCo has launched pep+ Partners for Tomorrow, a digital platform to offer a range of sustainability solutions to its customers in the retail, foodservice and hospitality industries.
The consumer goods industry is a highly competitive space, with companies constantly seeking new ways to improve their operations and stay ahead of the competition.
Chips Ahoy, a Mondelez-owned brand with a 60-year history, is transferring its linear television advertising expenditure to social and digital media in order to better target Gen Z customers.
Startups are known for their innovative ideas, but taking those ideas from conception to market can be a challenge. The go-to-market phase, also known as the Traction Gap, is a critical period that destroys the vast majority of startups.
Unilever, which owns brands ranging from Dove to the high-end Tatcha and Hourglass Cosmetics, has been working on robots and artificial intelligence for use in product testing and development.
In 2023, video is the most popular marketing tool, yet standing out in today’s congested internet marketplace might be challenging.
Vermeer’s “Girl with a Pearl Earring” recently came to life at Sao Paulo’s Guarulhos International Airport in a stunning 3D billboard activation created in collaboration with David Miami and JCDecaux.
Blueland’s products are designed to reduce environmental impact by supplying refills for toilet bowl cleaners, mirror sprays, and body wash.
Persil has included upgraded QR codes on its packaging to assist blind and partially sighted individuals.
Heinz has returned to the virtual gaming realm to interact with Fortnite gamers about the importance of rich soil in global food networks.
L’Oreal is undertaking more social listening this year to track emerging beauty trends and work out how its numerous brands might capitalise on them.
On, a DTC brand, announced fourth-quarter net sales climbed 91.9% year on year to 366.8 million Swiss francs (about $397 million).
Over three-quarters of Americans are attempting to lessen their reliance on single-use plastic, and some have reintroduced the once-common habit of refilling containers rather than discarding them.
Coca-Cola is asking consumers to utilise artificial intelligence techniques to develop new designs based on some of its iconic images, such as the traditional contoured bottle, soda-guzzling polar bears, and even Santa Claus himself.
One thing is certain: DeFi (Decentralized Finance) and the Metaverse are two of the most promising and revolutionary industries in the tech world.
Sephora and TikTok have established a new relationship to support the growth of new companies on the social media platform.
TikTok has grown in popularity in the retail industry, particularly among Gen-Z customers.
Berry Global Group, a business that specialises on creative packaging and engineered goods, has launched a collaborative initiative with Coca-Cola to offer the beverage giant tethered caps, which would reduce littering and increase recycling.
Alo Yoga has collaborated with The Sandbox, a decentralised virtual environment, to launch a line of digital Alo wearables.
Nestlé is testing the use of VR in product development, experimenting with tools and technology that will allow them to swiftly generate and test product prototypes across the metaverse and Web3.
Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.
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