Kellogg’s Charisse Hughes and Lesley Salmon on DTC efforts and advances
For Kellogg, one of the most important steps in the digital transformation of the DTC efforts is standardising as much as possible on a common back end, said Salmon.
For Kellogg, one of the most important steps in the digital transformation of the DTC efforts is standardising as much as possible on a common back end, said Salmon.
Snapchat parent company Snap Inc. is testing a new subscription service called Snapchat+, a premium Snapchat service, that gives subscribers exclusive access to pre-release features, revealed by Alessandro Paluzzi, a mobile developer and reserve engineer for Snap.
In its CPG Outlook 2022 report, the Consumer Brands Association cited three major trends that will influence the remainder of the year for the CPG industry.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (13th June-17th June). We have covered different categories, including:
In 2019, Sephora announced a partnership with 24 diverse influencers to create content centered on the brand’s mission.
The 2022 Most Trusted Brands report revealed the top 10 trusted brands among the US adults based on consumers’ responses about pricing, customer service, and ethical business practices.
Procter & Gamble is reimagining its manufacturing to reduce costs, improve productivity and satisfy consumers.
A majority of consumers are seeking savoury flavours in their baked goods and snack foods.
A recent research by SmartLabel reported that 83% of the consumers are interested to know more about a product than what’s presented on a physical label.
Mondelēz International, Inc. released its 83-page ESG report, named Snacking Made Right, highlighting the company’s progress towards achieving a sustainable future.
The metaverse is surrounded by numerous myths and scepticism.
As more B2B buyers are transforming into digital-first buyers, suppliers and manufacturers need to step up by grabbing the opportunities offered by e-commerce to scale their business and expand customer retention.
L’Oréal is foraying into the web3 and metaverse with innovative ideas that can reshape the beauty industry and plans to accelerate towards an on-chain model.
According to the survey carried out by Paris-based market research firm Ipsos, the metaverse is a hot topic among international audiences.
CPG brands are continuously manufacturing innovative products to attract the attention and loyalty of consumers.
Kraft Heinz listed three major benefits after its historic tech partnership with Microsoft.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (6th June-10th June). We have covered different categories, including:
General Mills is working on a multi-year plan with the Ecosystem Services Market Consortium (ESMC) to expand Eco-Harvest.
The Recycling Partnership has launched the PET Recycling Coalition initiative to improve the PET circularity.
After launching the NFT art collection last year, Clinique is now foraying into the web3 space with an initiative to include diversity and inclusion within the metaverse.
The term Metaverse was coined by the novelist, Neal Stephenson, who first used it in his novel Snow Crash in 1992.
Salesforce has launched its NFT Cloud, allowing brands to join the Web3 space and sell NFTs with support from a sustainably functional platform.
As per the results generated from the SAP Consumer Products Survey, CP companies are transforming their business strategies by manufacturing innovative products, adopting sustainable practices, leveraging business transparency, and expanding their DTC business models.
Gartner, a Connecticut-based technological research and consulting firm, published its 2022 Global Supply Chain Top 25 List, which included companies from various industries with the best-performing supply chain systems.
The director of global analytics, global procurement, and supply chain at Coca-Cola, Brett Fultz, informed that AI and machine learning have become crucial components to boost supply chain management and procurement.
Meta, the company that owns Facebook, is transforming the higher education landscape by providing funds to higher education institutions across the US to replicate their digital twins in the metaverse.
The United States aims to achieve net-zero emissions by 2050, but that is not an easily achievable target.
Most food manufacturers have struggled to manage their supply chain operations during these uncertain times, and some are still struggling to find long-lasting supply chain solutions.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (30th May-3rd June). We have covered different categories, including:
Consumers’ expectations and purchasing habits are changing, with the demand for groceries still remaining on the top.
For Kellogg, one of the most important steps in the digital transformation of the DTC efforts is standardising as much as possible on a common back end, said Salmon.
Snapchat parent company Snap Inc. is testing a new subscription service called Snapchat+, a premium Snapchat service, that gives subscribers exclusive access to pre-release features, revealed by Alessandro Paluzzi, a mobile developer and reserve engineer for Snap.
In its CPG Outlook 2022 report, the Consumer Brands Association cited three major trends that will influence the remainder of the year for the CPG industry.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (13th June-17th June). We have covered different categories, including:
In 2019, Sephora announced a partnership with 24 diverse influencers to create content centered on the brand’s mission.
The 2022 Most Trusted Brands report revealed the top 10 trusted brands among the US adults based on consumers’ responses about pricing, customer service, and ethical business practices.
Procter & Gamble is reimagining its manufacturing to reduce costs, improve productivity and satisfy consumers.
A majority of consumers are seeking savoury flavours in their baked goods and snack foods.
A recent research by SmartLabel reported that 83% of the consumers are interested to know more about a product than what’s presented on a physical label.
Mondelēz International, Inc. released its 83-page ESG report, named Snacking Made Right, highlighting the company’s progress towards achieving a sustainable future.
The metaverse is surrounded by numerous myths and scepticism.
As more B2B buyers are transforming into digital-first buyers, suppliers and manufacturers need to step up by grabbing the opportunities offered by e-commerce to scale their business and expand customer retention.
L’Oréal is foraying into the web3 and metaverse with innovative ideas that can reshape the beauty industry and plans to accelerate towards an on-chain model.
According to the survey carried out by Paris-based market research firm Ipsos, the metaverse is a hot topic among international audiences.
CPG brands are continuously manufacturing innovative products to attract the attention and loyalty of consumers.
Kraft Heinz listed three major benefits after its historic tech partnership with Microsoft.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (6th June-10th June). We have covered different categories, including:
General Mills is working on a multi-year plan with the Ecosystem Services Market Consortium (ESMC) to expand Eco-Harvest.
The Recycling Partnership has launched the PET Recycling Coalition initiative to improve the PET circularity.
After launching the NFT art collection last year, Clinique is now foraying into the web3 space with an initiative to include diversity and inclusion within the metaverse.
The term Metaverse was coined by the novelist, Neal Stephenson, who first used it in his novel Snow Crash in 1992.
Salesforce has launched its NFT Cloud, allowing brands to join the Web3 space and sell NFTs with support from a sustainably functional platform.
As per the results generated from the SAP Consumer Products Survey, CP companies are transforming their business strategies by manufacturing innovative products, adopting sustainable practices, leveraging business transparency, and expanding their DTC business models.
Gartner, a Connecticut-based technological research and consulting firm, published its 2022 Global Supply Chain Top 25 List, which included companies from various industries with the best-performing supply chain systems.
The director of global analytics, global procurement, and supply chain at Coca-Cola, Brett Fultz, informed that AI and machine learning have become crucial components to boost supply chain management and procurement.
Meta, the company that owns Facebook, is transforming the higher education landscape by providing funds to higher education institutions across the US to replicate their digital twins in the metaverse.
The United States aims to achieve net-zero emissions by 2050, but that is not an easily achievable target.
Most food manufacturers have struggled to manage their supply chain operations during these uncertain times, and some are still struggling to find long-lasting supply chain solutions.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (30th May-3rd June). We have covered different categories, including:
Consumers’ expectations and purchasing habits are changing, with the demand for groceries still remaining on the top.
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