Maxime Saffon, technical adviser for Nestle SA informs that younger consumers are interested to know more about the sustainability indicators.
Pickl a UAE-based burger restaurant has become the first restaurant to enter the metaverse space.
The Coca-Cola Company teamed up with the electronic music producer Marshmello to launch the latest limited-edition strawberry and watermelon flavoured beverage in its ongoing Creation series.
The founder and CEO of K20 Educators, Vriti Saraf defined metaverse as “a virtual version of everything you can do in real life.
Unilever has entered into a powerful partnership with San Diego-based biotechnology specialists Geno to use plant-based alternatives for harmful feedstocks like palm oil and fossil fuels.
US adults will spend 25.7% of their social media time on Facebook, down 9.6% from 2019.
Walmart is taking a step forward to offer a personalised shopping experience to its consumers by expanding its virtual try-on services in partnership with Memomi, an AR optical tech company.
Daniel Marco, the director-general of innovation at Catalonia unveiled the government’s plan to build a Catalonian metaverse named Cataverse.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (27th June-1st July). We have covered different categories, including:
In an effort to promote the release of “Thousand Miles,” the new music video from The Kid Laroi, and Coca-Cola’s “coke summer music” Snap Inc. unveiled an augmented reality experience.
Hormel Foods Corp. is sponsoring a 50,000-acre regenerative-agriculture pilot project located across various places in central and southeast Minnesota.
UNESCO and the L’Oréal Foundation have announced the winning names of this year’s International Prize for Women in Science.
The corporate venture arm of Danone, Danone Manifesto Ventures, led the $7 million fundraising round raised by symbrosia, the developer of a seaweed feed additive that reduces livestock methane emissions by more than 80%.
Online retail is expected to be replaced by social commerce in the coming times.
Frito-Lay’s apprenticeship programme, Plano, is designed to ensure high-quality training for new drivers and increase driver recruitment and retention.
Consumers’ digital preferences continuously evolve with time and brands are responding with technology to improve the online shopping experience for consumers via a recent tech, virtual try-on.
The supply chain industry has been stuck in analogous for decades, but now the industry players have started to embrace digitisation.
B&G Foods is splitting its business into four independent units featuring vegetables, meals, spices, seasoning, and frozen businesses.
Facebook’s rebranding as Meta has changed the public’s perception of the metaverse and led to greater awareness of the virtual world.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (20th June-24th June). We have covered different categories, including:
Kellogg’s has planned to split into three independent companies, featuring its three iconic categories of snacks, cereal, and plant-based products.
Balenciaga, Prada, and Thom Browne are some of the first fashion brands that are selling digital fashion in a new meta-created avatar store where people can buy digital clothes for their avatar to wear on Facebook, Instagram, and messenger.
According to the Most Trusted Brands 2022 report from Morning Consult, food and beverage is the most trusted industry among others as 7 in 10 American adults have confidence in these companies.
After a long period of 85 years, Kraft Macaroni and Cheese is changing its name to Kraft Mac & Cheese.
TikTok’s parent company, ByteDance, is following the Meta company and assembling hardware, software, platform, and content similar to that of the metaverse.
Zara is defining the parameters of e-commerce returns for the clothing industry.
Lyre’s, a non-alcoholic spirit brand, has teamed up with Amazon Alexa to use technology to help consumers make their favourite cocktails.
Sustainable fashion has become the new normal among younger and wealthier consumers as 50% of them are willing to pay more for a sustainably sourced product.
Hostess Brands released its 2022 Corporate Responsibility Report (CRR), highlighting the Workplace Health & Safety, Equity, Inclusion & Belonging (DEI&B), Environmental, and Governance achievements.
Retailers are developing collaborative channels in the Web3 space to connect with consumers and create exciting brand experiences by offering personalised shopping experiences.
Maxime Saffon, technical adviser for Nestle SA informs that younger consumers are interested to know more about the sustainability indicators.
Pickl a UAE-based burger restaurant has become the first restaurant to enter the metaverse space.
The Coca-Cola Company teamed up with the electronic music producer Marshmello to launch the latest limited-edition strawberry and watermelon flavoured beverage in its ongoing Creation series.
The founder and CEO of K20 Educators, Vriti Saraf defined metaverse as “a virtual version of everything you can do in real life.
Unilever has entered into a powerful partnership with San Diego-based biotechnology specialists Geno to use plant-based alternatives for harmful feedstocks like palm oil and fossil fuels.
US adults will spend 25.7% of their social media time on Facebook, down 9.6% from 2019.
Walmart is taking a step forward to offer a personalised shopping experience to its consumers by expanding its virtual try-on services in partnership with Memomi, an AR optical tech company.
Daniel Marco, the director-general of innovation at Catalonia unveiled the government’s plan to build a Catalonian metaverse named Cataverse.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (27th June-1st July). We have covered different categories, including:
In an effort to promote the release of “Thousand Miles,” the new music video from The Kid Laroi, and Coca-Cola’s “coke summer music” Snap Inc. unveiled an augmented reality experience.
Hormel Foods Corp. is sponsoring a 50,000-acre regenerative-agriculture pilot project located across various places in central and southeast Minnesota.
UNESCO and the L’Oréal Foundation have announced the winning names of this year’s International Prize for Women in Science.
The corporate venture arm of Danone, Danone Manifesto Ventures, led the $7 million fundraising round raised by symbrosia, the developer of a seaweed feed additive that reduces livestock methane emissions by more than 80%.
Online retail is expected to be replaced by social commerce in the coming times.
Frito-Lay’s apprenticeship programme, Plano, is designed to ensure high-quality training for new drivers and increase driver recruitment and retention.
Consumers’ digital preferences continuously evolve with time and brands are responding with technology to improve the online shopping experience for consumers via a recent tech, virtual try-on.
The supply chain industry has been stuck in analogous for decades, but now the industry players have started to embrace digitisation.
B&G Foods is splitting its business into four independent units featuring vegetables, meals, spices, seasoning, and frozen businesses.
Facebook’s rebranding as Meta has changed the public’s perception of the metaverse and led to greater awareness of the virtual world.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (20th June-24th June). We have covered different categories, including:
Kellogg’s has planned to split into three independent companies, featuring its three iconic categories of snacks, cereal, and plant-based products.
Balenciaga, Prada, and Thom Browne are some of the first fashion brands that are selling digital fashion in a new meta-created avatar store where people can buy digital clothes for their avatar to wear on Facebook, Instagram, and messenger.
According to the Most Trusted Brands 2022 report from Morning Consult, food and beverage is the most trusted industry among others as 7 in 10 American adults have confidence in these companies.
After a long period of 85 years, Kraft Macaroni and Cheese is changing its name to Kraft Mac & Cheese.
TikTok’s parent company, ByteDance, is following the Meta company and assembling hardware, software, platform, and content similar to that of the metaverse.
Zara is defining the parameters of e-commerce returns for the clothing industry.
Lyre’s, a non-alcoholic spirit brand, has teamed up with Amazon Alexa to use technology to help consumers make their favourite cocktails.
Sustainable fashion has become the new normal among younger and wealthier consumers as 50% of them are willing to pay more for a sustainably sourced product.
Hostess Brands released its 2022 Corporate Responsibility Report (CRR), highlighting the Workplace Health & Safety, Equity, Inclusion & Belonging (DEI&B), Environmental, and Governance achievements.
Retailers are developing collaborative channels in the Web3 space to connect with consumers and create exciting brand experiences by offering personalised shopping experiences.
Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.
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