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Snapple teams up with OpenAI to launch its real facts generator

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Snapple is marking the 20th anniversary of its “Snapple Real Facts” initiative by introducing the Snapple fAIct Generator, a tool that uses ChatGPT maker OpenAI’s technology to generate facts on any topic. The technology will develop a database of all freshly generated facts, with some of them appearing under bottle caps beginning in 2024. Customers can visit the site by visiting snapplefAIcts.com or scanning a QR code on any Snapple bottle. Snapple’s venture into generative AI revolves around one of the brand’s most recognisable marketing strategies: the Snapple Real Facts beneath the cap. In recent weeks, OpenAI’s ChatGPT has risen in popularity, with firms such as Mint Mobile implementing it into their advertising.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. New Trends such as Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. ConsumerGeniuses.com is a content platform where we curate latest innovations and disruptions in the Top global trends in the Consumer Goods industry. ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. Sign up to our weekly newsletter(s) and never miss out: https://signup.industrygeniuses.com/newsletter
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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.

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