Wow Bao made its first push into the metaverse with the launch of a new NFT membership programme. In the Metaverse, the fast-casual Asian concept and virtual restaurant also debuted vending machines. Wow Bao is one of a growing number of restaurant technology leaders exploring Web3.
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Members will be able to purchase their way into the club’s three tiers, each of which will unlock different digital and tangible incentives. Wow Bao has revealed that its bao bun vending machines will be available in the metaverse in 2023.