CPG companies have been facing supply chain challenges for quite some time. These upheavals show no signs of relief, which is why companies should evolve short-term and outdated strategies and build strong structural resilience via the three-step process mentioned here 1, Executives should target day-to-day operations and speed up production by purchasing components on an emergency basis. 2, CPG companies can integrate their operations and build a resilient supply chain by developing a nerve centre, reevaluating just-in-time strategies, and designing plans for extreme disruptions. 3, CEOs of the firms can create digital twins of business operations, increase data sharing with suppliers and build a team to focus on long-term resilience building.