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The future of delivery: KFC Australia to deliver fried chicken and burgers via drone

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KFC Australia has collaborated with a drone delivery company, Wing, to deliver burgers and the most favourite fried chicken to households and workplaces. Initially, the drone service would cover a 10km radius around the Logan area and deliver coffee, cheeseburgers, and other fried items through 5kg Styrofoam drones, designed to carry weight up to 1.5kg. In the initial test series, the residents of South East Queensland suburbs of Kingston, Logan Central, Slacks Creek, Underwood, and Woodridge would be able to enjoy drone delivery. Later on, the brand plans to cover other nearby locations and promote drone delivery across the country.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

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