Global News and Digital Insights
for the Consumer Goods Industry

The CRUMBS bakery returns with CPG and DTC channels

Picture of ConsumerGeniuses

ConsumerGeniuses

CRUMBS, the brand that launched the gourmet cupcake craze in the early 2000s, has relaunched through DTC and CPG channels. The huge success and popularity of CRUMBS led to the company’s final sale in 2012. UberEats, GrubHub, DoorDash, Seamless, and Postmates all provide same-day delivery.

Related post: ConsumerGeniuses

The CRUMBS relaunch includes the same cupcake flavours that pioneered the gourmet cupcake market years ago and that its followers were familiar with and enjoyed. Many major grocery chains in the Northeast have already authorised the new CPG retail line of cupcakes and cookies. Cotton Candy, Sprinkle Sundae, and Red Velvet are among their most popular cupcake varieties.

Read more from Prnewswire
Facebook
Twitter
LinkedIn

ConsumerGeniuses

Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. New Trends such as Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. ConsumerGeniuses.com is a content platform where we curate latest innovations and disruptions in the Top global trends in the Consumer Goods industry. ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. Sign up to our weekly newsletter(s) and never miss out: https://signup.industrygeniuses.com/newsletter
All Posts
consumer-geniuses

ConsumerGeniuses

Curated News and Digital
Insights for the Consumer Goods Industry

IndustryGeniuses
MetaGeniuses
GroceryGeniuses
HealthGeniuses
FashionGeniuses

ConsumerGeniuses

Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.

IndustryGeniuses team brings practical domain knowledge of working with 300+ tech startups and brands over the past decade.

© 2024 IndustryGeniuses Ltd. All Rights Reserved.