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Singaporean Una Brands branched out in Asia by launching services in South Korea

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A Singaporean-based e-commerce aggregator, Una Brands has collaborated with KlickBrands to launch its services in South Korea. The partnership aims to scale 25 brands from $1 million to $50 million, working in the niche of cosmetics, home, health, pets, and baby. South Korea is the fifth largest e-commerce giant in Asia and the market is expected to grow by $250 billion by 2025. That is why multiple companies, including Rainforest, a Singaporean E-commerce aggregator, American-based Thrasio, and South Korean Naver invested in e-commerce markets across Asia.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

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