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Mars and Instacart collaborate to provide customers with same-day deliveries

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Mars is partnering with Instacart to make same-day deliveries available to customers. Mars products like M&Ms, Snickers, Pedigree, IAMs and other such things would be present in the catalogue. New items like M& M’s Crunchy Cookie and Nutro So Simple have also been added. The move aims to give choice, convenience, and time-and-money-saving benefits to consumers. Instacart has recently collaborated with the pricing and promotions platform Evernight. It would let CPG companies test customised pricing and promotions with individual customers and automate manual processes. This is a part of the Instacart Ads product and tech suite and enables retailers to access Eversight tech through the Carrot Insights data dashboard.

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Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. New Trends such as Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. ConsumerGeniuses.com is a content platform where we curate latest innovations and disruptions in the Top global trends in the Consumer Goods industry. ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. Sign up to our weekly newsletter(s) and never miss out: https://signup.industrygeniuses.com/newsletter
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ConsumerGeniuses

Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.

ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.

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