Global News and Digital Insights
for the Consumer Goods Industry

ConsumerGeniuses

ConsumerGeniuses

Dirt kitchen plans to launch a technologically made snack bar, that would combine ingredients without any added sugar. Torr FoodTech has developed this technology that uses mechanical pressure and ultrasound energy to produce a snack bar. This bar is multi-textured and tastes exactly like a typical bar. These snack bars would add variety to the company’s snack profile and attract customers who look for healthier food alternatives. The company plans to launch these snack bars in four flavours using a creative mix of fruits, vegetables and spices.

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