Top 5 Marketing Campaigns by Brands in the Metaverse
Facebook’s rebranding as Meta has changed the public’s perception of the metaverse and led to greater awareness of the virtual world.
Facebook’s rebranding as Meta has changed the public’s perception of the metaverse and led to greater awareness of the virtual world.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (20th June-24th June). We have covered different categories, including:
Kellogg’s has planned to split into three independent companies, featuring its three iconic categories of snacks, cereal, and plant-based products.
Balenciaga, Prada, and Thom Browne are some of the first fashion brands that are selling digital fashion in a new meta-created avatar store where people can buy digital clothes for their avatar to wear on Facebook, Instagram, and messenger.
According to the Most Trusted Brands 2022 report from Morning Consult, food and beverage is the most trusted industry among others as 7 in 10 American adults have confidence in these companies.
After a long period of 85 years, Kraft Macaroni and Cheese is changing its name to Kraft Mac & Cheese.
Facebook’s rebranding as Meta has changed the public’s perception of the metaverse and led to greater awareness of the virtual world.
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (20th June-24th June). We have covered different categories, including:
Kellogg’s has planned to split into three independent companies, featuring its three iconic categories of snacks, cereal, and plant-based products.
Balenciaga, Prada, and Thom Browne are some of the first fashion brands that are selling digital fashion in a new meta-created avatar store where people can buy digital clothes for their avatar to wear on Facebook, Instagram, and messenger.
According to the Most Trusted Brands 2022 report from Morning Consult, food and beverage is the most trusted industry among others as 7 in 10 American adults have confidence in these companies.
After a long period of 85 years, Kraft Macaroni and Cheese is changing its name to Kraft Mac & Cheese.
Consumer Goods industry will surpass $15T globally by 2025. However the old business model of mass distribution is about to become obsolete. Digital Transformation, Millennials and Gen Z effect, Direct to Consumer and Post-Covid World are going to reshape the winning formula for the new era CG industry. Our weekly newsletter covers global innovations and disruptions in CG industry.
ConsumerGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.
IndustryGeniuses team brings practical domain knowledge of working with 300+ tech startups and brands over the past decade.